Privacy Policy

ELEVO plays two different roles depending on the information involved, and it matters for your rights:

• Information ELEVO controls. Your ELEVO account information, subscription and billing records, notification preferences, and technical data generated while you use the app.
• Information a barber controls. Everything a barber records about their own clients inside their workspace — client profiles, contact details, appointment history, private notes, prices charged, loyalty progress and campaign audiences. ELEVO processes that information on the barber's behalf as their software provider. Requests about that data should be directed to the barber first; we will assist where we can.

• Account information: email address, password credentials handled by our authentication provider, and the role (barber) selected at signup.
• Profile and business information: name, professional/shop name, phone number, bio, city and state, profile and business photos, public booking handle, and optional Instagram or TikTok links you choose to add.
• Service catalog: service names, durations and prices you configure.
• Availability settings: working hours, breaks, blocked time, booking notice, buffer time and your cancellation policy text.
• Client and CRM information you enter or receive: client names, phone numbers, emails, visit history, private notes and status.
• Appointment information: date, time, service, price, status (booked, confirmed, completed, cancelled, no-show) and related activity.
• Business intelligence generated from your own data: revenue and retention analytics, risk and segment scores, insights, recommendations and health scores.
• Rewards and campaign information: loyalty programs you create, client progress, redemptions, campaign audiences and message drafts.
• Notification preferences and delivery settings.
• Subscription information: plan, status, trial dates, billing period dates and payment processor identifiers.

• Account information: email address, credentials handled by our authentication provider, and the role (client) selected at signup.
• Profile information: first and last name, phone number and optional profile details.
• Appointment information: the barber booked, service selected, date and time, status and history.
• Loyalty information: progress and redemptions inside a barber's reward program.
• Notification preferences, including whether you allow a barber to keep your name and phone on their client list.
• Private experience feedback where you provide it. This is used for customer experience and the barber's business insights — ELEVO does not publish public barber rankings or reviews.

You can also book through a barber's public booking page without an ELEVO account. In that case we collect only the name, phone and email needed to create and manage the appointment.

ELEVO sends appointment confirmations, reminders (including automated 24-hour and 2-hour reminders), activity notifications and account emails. Where a channel is enabled for your account, this may include email, SMS or WhatsApp messages, and push notifications on devices where you have granted permission and registered a device token.

For these messages we process the recipient's contact details, message content, and delivery metadata such as timestamps and success or failure status. Message channels are rolled out progressively; a preference you select becomes active when that channel is live for your account.

We process technical information needed to operate and secure the service, such as request logs, error reports, device and browser characteristics, IP address, and in-app actions. Business analytics shown inside ELEVO are computed from your own account data.

ELEVO subscriptions. On the web, subscriptions are processed by Stripe. In the iOS and Android apps, subscriptions are purchased through Apple In-App Purchase or Google Play Billing. We receive and verify the store transaction records (product, status, renewal and expiry dates, transaction identifiers) to unlock your plan. We retain plan, status, trial and billing period dates, processor identifiers, and limited payment method metadata (for example card brand and last four digits) returned by Stripe.

Payments for barber services. When a client pays a barber through ELEVO, the payment is processed by Stripe Connect and paid out to the barber's Stripe account. Barbers complete identity verification and bank details directly with Stripe. ELEVO stores payment records (amount, tip, status, dates) and the barber's Stripe account identifier, and displays payout status, amounts, estimated arrival dates and the bank name and last four digits that Stripe provides.

ELEVO does not store full payment card numbers, card security codes, or full bank account numbers.

• Provide and operate accounts, booking, agenda, CRM, rewards, campaigns, analytics and the Growth Assistant.
• Send appointment confirmations, reminders and account notifications.
• Process subscriptions, trials, renewals and billing states.
• Generate business insights and recommendations from the account's own data.
• Provide support, investigate issues and maintain reliability.
• Protect against fraud, abuse and unauthorized access.
• Comply with legal obligations and enforce our Terms.

ELEVO does not sell your personal information.

We use vendors to run the service, and they receive only what is needed for their function:

• Lovable Cloud for database, authentication, file storage, hosting and transactional email delivery.
• Stripe for web subscription billing, client payments, barber payouts and identity verification.
• Apple (App Store, Sign in with Apple, push notifications) and Google (Google Play Billing, Google sign-in, push notifications) when you use those features.
• AI model providers, accessed server-side, used to draft campaign and reactivation message suggestions and to answer a barber's questions about their own deposits.
• SMS or WhatsApp delivery providers, only when those channels are enabled for an account.

We use reasonable technical and organizational measures, including encryption in transit, authenticated access, database row-level access rules that scope data to the owning account, and restricted server-side handling of sensitive operations.

No online service can be completely secure. We cannot guarantee absolute security or that a breach or unauthorized access will never occur. Keep your credentials confidential and notify us if you suspect unauthorized use of your account.

We retain account, appointment, CRM, rewards and billing records while the account exists and for as long as needed to provide the service, meet legal, tax and accounting obligations, and resolve disputes. Cancelling a subscription does not by itself delete a barber's business or client data. Some records may persist in backups for a limited period after deletion.

You can permanently delete your ELEVO account inside the app: barbers go to More ▸ Delete account, and clients go to Profile ▸ Delete account, then confirm by typing DELETE. This removes your profile, services, appointments, client records, rewards, uploaded photos and related data. You can also request deletion by emailing support@elevoes.cloud.

Deleting an account does not cancel an Apple or Google subscription — cancel it in your store settings. If you are a client, a barber may retain their own business records of appointments you completed with them. Stripe retains payment records as required by law.

Depending on where you live, you may have the right to access, correct, export or delete personal information, to object to or restrict certain processing, and to withdraw consent for marketing communications. You can edit your profile and notification preferences in the app at any time. To make any other request, email support@elevoes.cloud. We may need to verify your identity before acting. For information a barber controls, we will forward or support the request as their service provider.

ELEVO is not directed to children. Accounts are intended for users 18 or older, or the age of majority where they live. We do not knowingly collect personal information from children under 13. If you believe a child has provided information to us, contact us and we will delete it. A parent or guardian may book an appointment on behalf of a minor through a barber.

ELEVO and its providers may process information in countries other than the one you live in. Where required, we rely on appropriate safeguards for those transfers.

We may update this policy as the product changes. When we do, we will update the “Last updated” date above, and provide additional notice where required by law. Continued use of ELEVO after an update means you accept the revised policy.

Privacy questions and support: support@elevoes.cloud